A colossal 560m2 mural and electrical substations transformed into vibrant canvases by Said Dokins, Malarky, and emerging talents alike. The ephemeral exhibition at Endesa, which had an opening duration of less than 5 hours, showcased eclectic arts from traditional paintings to augmented reality
BLOOP: The wholly independent and inclusive festival continues to uphold the original values of Ibiza: tolerance and freedom
This summer, Ibiza was the E uropean epicenter of proactive art, BLOOP International Proactive Art Festival 015, concluded with a resounding success. The festival
solidified its position even more as a completely free celebration where innovation flourishes from inclusivity. With the new collaboration with Endesa and support from local governments, including Consell d’Eivissa, Municipalities of Eivissa and Sant Josep, BLOOP’s continued expansion across the island.
BLOOP’s world leading OpenAir.Gallery, which showcases vast outdoor murals and installations, celebrated new additions. Thanks to the electrifying collaboration with
Endesa, a monumental 560m2 mural now adorns their premise in Eivissa by Silva Ramacci and Said Dokins , which stands tall as a tribute to Ibiza’s music scene, the fruit of collective artistic prowess.
Malarky, Revesone and other artists turned ordinary electrical transformation centers into vibrant canvases that effortlessly captivated audiences. The infusion of varied colors and styles revitalized these utility structures, turning them into captivating art pieces.
The “Ephemeral Electricities” exhibition curated by Biokip Labs, nestled at the heart of BLOOP Festival 015, hosted within the confines of Endesa’s old electric plant in Eivissa, was a fleeting yet profound foray into the realm of proactive art by Said Dokins, Silva Ramacci, Amadama, Telenova, and Inimaginable Studio. Despite its brief opening duration of 3 days where there were only nine 30min long visits in total, all time slots were fully booked, and the exhibition showcased a diverse array of art forms, ranging from traditional paintings to interactive installations and mind-bending augmented reality (AR) experiences. This mix of mediums highlighted the festival’s dedication to pushing the boundaries of creativity, letting the warehouse gleam in its final days before its planned dismantlement in the coming months.
The enchantment of BLOOP Festival 015 extended beyond its tangible boundaries via the free official BLOOP app—a bridge connecting art and its audience. Utilizing augmented reality technologies, the complimentary app allowed users to embark on self-guided tours of the murals from the past. This summer artworks in AR joined the project, dubbed the Open-AR.Gallery, which were visible and “came to life” exclusively via the app.
Both “Ephemeral Electricities” in Endesa, Eivissa and the “Trust Your Eyes” visual exposition by Telenova in Sant Josep, featured an AR side within the exhibition, inviting the visitors to use the BLOOP APP.
Within the app, users could save and gather real-life murals and AR artworks, providing a personalized and immersive art encounter. This technological marvel truly democratized art, allowing it to be experienced and enjoyed by everyone.
At its core, BLOOP International Proactive Art Festival remains a beacon of Ibiza’s original values – tolerance and freedom. In a continuously evolving world, the festival stands resolute, unwavering in its commitment to inclusivity and independence, orchestrated by the nimble creative studio based in Milan, Italy, Biokip Labs. Standing in its own right, the festival has redefined the art landscape, offering a cultural alternative to the traditional
tourism Ibiza is known for.
As the curtain closes on BLOOP Festival 015 marking its 13th consecutive year on the isla blanca, the echoes of its artistic symphony lingers on and with anticipation building for its return next summer.
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