the street is our gallery

Portuguese activist and ecologic artist Artur Bordalo, aka Bordalo II, has delivered his most ambitious trash animal installation to date entitled Wild Wild Waste, powered by Zappos.com, debuting a 10,000 square feet world of trash on display during Life Is Beautiful Festival’s in Downtown Las Vegas. Wild Wild Waste, produced by global creative house:

Justkids​, is an eye-popping zoo parody with aims to draw attention to a current global problem, human waste production and the commodification of animal habitats, all the while offering viewers the ultimate destination for a creative funhouse. The project has been prepared in secrecy during 5 weeks in an abandoned Motel of the original Downtown Las Vegas. Justkids curator, Charlotte Dutoit explained “Bordalo is inspired by the rejected, the broken, the wasted, somehow our everyday;

With the trash we refuse to be responsible for he creates a fantastic installation that is playful and, furthermore that question our relation to waste and our responsibility”. A lion confined in a truck, a pinguin flock stacked on plastic cubes, a whale tangled up in a fishing net, a Panda family made with cars, some white foxes and monkeys… all captured by our plastic kingdom.

Tyler Williams, Fungineer at Zappos.com adds “We were so humbled to have the opportunity to help host the art of Bordalo at Life Is Beautiful this past weekend. The entire installation’s emotional nature gave us all a little lesson in doing more with less in our work and in our environment.”

Bordalo II extensive body of works includes sculptures and reliefs he calls “Trash Animals”; built with end-of-life materials like plastics found in wastelands, dumpsters, abandoned factories, scrap yards and recycling centers. However, the final product can’t be further away from trash, provoking viewers to consider the true nature of humanity and animals directly affected by our systemic waste production.
Watch the process and documentation of Wild Wild Waste on @justkidsofficial ‘s instagram, facebook Twitter and at www.justkidsofficial.com​. Fans can also keep up with the Wild Wild Waste installation project in Las Vegas by following the
hashtag​ ​#WildWildWaste​ ​, sponsored & powered by​ ​@zappos

About Bordalo
Based in Lisbon, the Portuguese artist Artur Bordalo, known as Bordalo II, has gained international acclaim not only for his keen artistic eye, but for the media he has chosen for this body of work. Following in the footsteps of his grandfather who also painted the city walls, Bordalo chose to visually entice the fellow inhabitants while engaging in a dialog about a concern that encompasses all of us. Collecting various discarded materials natural to each city he visits, Bordalo II incorporates waste such as old tires, appliances, aluminum cans, and imperishable objects into his street art installations. In his figurative reliefs as
well as stand alone sculptures, Bordalo II forms various animals that are directly affected by the junk used to create his works. Although each piece is comprised of trash, the final product can’t be further away from it. Connect with Bordalo II through his website​ ​www.bordaloii.com​ & social media​ ​@b0rdalo_ii​ .

About Justkids
Justkids is a creative house that conceives and produces comprehensive art projects on an international scale with some of the world’s most engaging artists, curators and strategic consultants. Founded in 2014 Justkids supports a diverse team of inspirational pros and upcoming talents to meet the demands of a constantly evolving audience by delivering public art, cultural placemaking, art events and offering new art experiences for institutions, cities and leading lifestyle brands. Check out the latest on www.justkidsofficial.com and stay connected​ ​@justkidsofficial​ ​on Instagram and​ Facebook​ and @Juskids on Vimeo.

About Zappos
Established in 1999, Zappos.com has quickly become a leading destination in online apparel and footwear sales by striving to provide shoppers with the best possible service and selection. Zappos currently showcases millions of products
rom over 1,000 clothing and shoe brands. Zappos is also proud to be rated ELITE by STELLAService and was named a J.D. Power 2011 Customer Service Champion, one of only 40 companies so named in the U.S. More information about the customer service philosophy, unique culture and job openings can be found at http://about.zappos.com. More information about Zappos Insights, and its business membership program can be found at zapposinsights.com.
Zappos.com, Inc. is a subsidiary of (AMZN) Amazon.com, Inc.

About Life Is Beautiful
Every September, thousands of inspired creators from all over the world come together for the three-day festival centered in music, art, taste and ideas. Eighteen blocks in Downtown Las Vegas are transformed into an open-air art gallery and a place of discovery, cementing imagination and initiative into our DNA. That gathering, by its very nature, becomes a platform in which positivity prevails, culture and creativity thrive and transformation occurs.

Now in its sixth year, Life is Beautiful Music & Art Festival (September 21–23, 2018) features marquee musicians, chefs, artists and speakers. Named “Music Festival of the Year” by Pollstar in 2017, Life is Beautiful attracted more than 175,000 attendees at last year’s sold out event. Globally recognized artists including Shepard Fairey, Banksy, Fafi and D*Face, to name a few, have
permanently revolutionized the streets of Downtown Las Vegas. For the latest festival news, visit www.lifeisbeautiful.com​, or connect with Life is Beautiful on Facebook​,​ ​Twitter​,​ ​Instagram​, Snapchat (@LIBeautifulFest) and​ ​YouTube​.

ISSA Team